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How to Write an SEO Case Study



organic listings vs paid listings

Look no further for a good example of a case study in SEO than those from Backlinko (Y Scouts), Gadget Flow (and Demandwell). These companies all have impressive SEO results, so they can be a great example. Learn how they made it easier for their businesses. It may be surprising to learn how easy it is to create a case study based on their own website or SEO campaign.

Backlinko case study

Backlinko's case study in SEO explores the value and importance of structured information for websites. Backlinko blogs break down information into steps so readers can move forward. Backlinko has a greater number of visitors than its competitors. Part of the reason for Backlinko's success is its value-added content.


lsi keywords in seo

Case Study: Y Scouts

Markitors' SEO services for Y Scouts included identifying over 600 long-tail keywords, developing landing pages and blog posts, and executing a targeted backlink strategy. The end result: Y Scouts receives 50,000 organic search visitors per month, many of which convert to lead generation. Y Scouts ranks well in Google searches for key terms such as executive interview questions or for a local executive recruitment firm.


Gadget Flow case Study

Fetch & Funnel partnered on Facebook with Gadget Flow within the first month of their partnership. Fetch & Funnel developed a custom prospecting channel and implemented a new prospecting strategy. Combining this with our unique retargeting method has allowed us to increase organic traffic on the Gadget Flow website. Our work together was able to greatly improve their performance.

Demandwell case Study

A Demandwell SEO case study highlights how Demandwell has helped many companies optimize their organic search traffic and increase conversions. The software allows marketers the ability to assess their content assets' performance and find areas for improvement. This allows them develop a more effective SEO strategy, and optimize their content for better search results rankings. Demandwell's case stories show how it can make your company more profitable. These case studies provide insight into the company's successful SEO campaign.


seo for business

Edelweiss case study

We will discuss the strategy we used to improve the website of the bakery as part of the Edelweiss case study. The initial goal of the bakery was to establish strong backlink profiles that would improve domain authority and rank higher on search results. This included an assessment of Edelweiss' link profile and exploration of new opportunities for backlinking. We'll also talk about the process used to create a site that appealed to more users.




FAQ

What Are Some Common Mistakes People Make When Using SEO?

SEO is often done incorrectly. SEO isn't a process that can be automated. You must put in the effort to optimize your website properly if you want to achieve success. A common mistake is to try to trick search engines with black hat methods. Black hat methods can hurt your rankings instead of helping them.


What is an SEO Campaign?

An essential part of any website is its content. Your site won't rank well enough in search results if it doesn't contain relevant and useful information.

SEO campaigns help optimize your site by obtaining links back from other websites. It also includes social media SEO, which is the use of Twitter, Facebook, LinkedIn and LinkedIn to increase brand awareness and drive traffic.

These will increase traffic to your website, and your SEO rankings. SEO campaigns have a primary focus on building high-quality links back to your website so that Google recognizes that it is valuable.


Where Should My Website Be Located?

Your website should appear at the top search results. It must appear at the top or near every search result. But, there may be hundreds upon pages in some searches. How can your website compare to these competitors?



Statistics

  • 93%of online experiences today begin on search engines. (marketinginsidergroup.com)
  • And 90%+ of these backlinks cite a specific stat from my post: (backlinko.com)
  • : You might have read about the time that I used The Content Relaunch to boost my organic traffic by 260.7%: (backlinko.com)
  • Deleting those 10k pages is one of the main reasons that he improved his site's organic traffic by nearly 90%: (backlinko.com)
  • Which led to a 70.43% boost in search engine traffic compared to the old version of the post: (backlinko.com)



External Links

blog.hubspot.com


support.google.com


moz.com


ahrefs.com




How To

How do you know when your SEO is working?

There are many ways you can tell if your SEO efforts are successful.

  1. Your bounce rate should be less than 30% - users leave your page without clicking on anything else. A high bounce rate means your audience doesn’t trust you or isn’t interested in what your company sells.
  2. Visitors visit multiple pages of your website. This shows that they are interested in your site and find something useful.
  3. Your conversion rate is increasing - your target audience is more aware of your product/service and wants to purchase it.
  4. Your average time on site is increasing - people spend longer viewing your content.
  5. Increased traffic from search engines is a sure sign you're doing excellent SEO.
  6. You get more shares on Social Media - this indicates that your content has been shared by others and reaching audiences beyond your following.
  7. You are getting more comments in forums - this means that people respond positively about your work.
  8. Increased engagement means more likes and tweets around your site, as well as shares, shares, likes and likes on posts.
  9. Your rank in SERPs keeps increasing, a sign your hard work is paying off.
  10. You are getting more leads from your website. This is an indication that people have found you website organically, and are now contacting me.
  11. You are seeing an increase in sales - this means that people who visited your site looking for your products or services are purchasing them.
  12. Your blog post is more popular and gets more comments, which shows that people find the content valuable.
  13. More subscribers mean more customers to your email list. This shows that people are able to trust you enough to sign up for updates about your company.
  14. Sales are rising - this shows that people like you and your products so much that they are willing to pay for them.
  15. You've got more followers on social networks, showing that your fans share your content and engage with your brand.
  16. You are getting more PR mentions. This shows that journalists are talking online about your brand. This boosts your image and raises awareness for your company.
  17. Your brand is being recommended frequently - this means other companies are also recommending your brand.
  18. You will see people returning to your website over and over again. This shows that your customers are happy with the work you do, and they will return for more.
  19. Your competitors are losing ground. This means that they haven't invested as much in SEO campaigns as you. It makes them look bad.
  20. Your brand's image is changing - this shows that your brand is becoming popular among a new group of customers.






How to Write an SEO Case Study